An independent qualitative research study with 30+ CMOs, that brings into focus the key challenges they are facing today and reveals the future marketing functions they want to build.
A lot has changed – and continues to change – in marketing, but our talent models haven’t kept pace.
Read our research report to see what CMOs are doing to overcome their greatest pain points and how talent can be deployed to tackle these challenges and accelerate impact.
We help brands and businesses solve problems faster and accelerate their growth through a community of strategic independent marketing leaders.
We’re not a consultancy or an agency.
We’re a community of strategic independent marketers working as part of your team to both do great work, and land great work.
The skills and experience you need, when you need them.
No employment commitment or expensive agency structures and lengthy processes.
Our community spans industries, geographies and disciplines, combining deep experience with fresh thinking.
We get things moving on strategic agendas that need additional bandwidth or focused attention.
We explore new opportunities that go beyond the capabilities or experience of your in-house team.
We help tackle tricky problems when multiple brains are better than one.
We step in when you’re overwhelmed with ‘thinking’ and need to turn insight into strategy and action.
Today’s business needs are not always best served by yesterday’s talent models. The skills, perspectives and experiences to answer one challenge are likely different to those needed to answer the next. The changing customer landscape demands agility and diverse thinking.
At the same time there is a growing pool of experienced, independent talent. No longer the domain of young freelancers or retired executives, this is an exciting and diverse group seeking to continue to deliver, develop and advance in their careers whilst working in a different way.
We accelerate the impact of marketing, enabling our clients and independent talent to thrive.